dpa express

what is it?

Built on the trusted legacy of Diane Phillips & Associates (DPA), DPA Express is a new division created specifically for small businesses, entrepreneurs, start-ups, restaurants, tourism operators, events and companies that may never before have invested in professional marketing or public relations.

For more than three decades, DPA has represented some of the region’s most recognized brands, organizations and initiatives. DPA Express now brings that same experience and strategic insight to businesses seeking practical, affordable  and impactful marketing support — without the commitment or cost of a traditional full-scale agency retainer.

Based in Nassau and offering services throughout The Bahamas, DPA Express is designed to help businesses increase visibility, build credibility and create momentum.

why dpa express?

Many businesses know they need marketing and communications support, but: 

  • Don’t know where to start 
  • Don’t have an in-house marketing department 
  • Need affordable, professional monthly support 
  • Need help promoting an event, product or launch 
  • Want strategic guidance without a long-term commitment 

DPA Express provides streamlined marketing and public relations support through clear deliverables, flexible options and approachable pricing. 

DPA EXPRESS PACKAGES

Level 1 - Starter Express

$750/month 

Perfect for: 

Small businesses, side businesses, start-ups, consultants, small retailers, food vendors and service providers. 

Includes: 

  • 2 professionally designed social media graphics per month 
  • Caption writing support for social media posts 
  • 1 press release per quarter 
  • Monthly 30-minute advisory check-in, in person or virtually 
  • Business spotlight opportunities, when available 

Social media accounts are established and managed by the client.
Posting is the responsibility of the client. 

 

Ideal for: 

Businesses that need greater consistency, a more professional presence and guidance on how to begin building visibility. 

Level 2 - Growth Express

$1,500/month 

Perfect for: 

Growing businesses ready to increase visibility, engagement and awareness. 

Includes: 

  • 3-4 professionally created social media posts per month 
  • 2 press releases per quarter, including writing and distribution 
    • Maximum of 2 revisions per release
    • Up to 750 words per release
  • Bi-weekly 30-minute advisory check-ins, in person or virtually
  • Photography coordination assistance, as requested
  • Community engagement guidance

 

Social media accounts are established and managed by the client.
Posting is the responsibility of the client. 

 

Ideal for: 

Businesses ready to actively market their products, services, launches or experiences and build a stronger public presence. 

Level 3 - Premium Express

$2,500/month

Perfect for: 

Established small-to-medium businesses, tourism brands, hospitality groups, restaurants, professional firms and organizations requiring consistent strategic momentum.  

Includes: 

  • 3–4 professionally created social media posts per month 
  • 2 press releases per quarter, including writing and distribution 
    • Maximum of 2 revisions per release 
    • Up to 750 words per release 
  • Photography coordination assistance, as requested 
  • Community engagement guidance 
  • Priority response support 
  • Limited campaign coordination 
  • Enhanced media relations outreach 
  • Influencer and community partnership guidance 
  • Light crisis communications guidance 
  • Monthly one-hour strategy session, in person 
  • Complimentary access to quarterly DPA Express workshops 
  • Daily media monitoring

 

Premium Express contracts are offered for a maximum of six months. At the end of this period, the relationship and scope of work will be reviewed for potential conversion to an annual DPA retained contract with expanded services. 

 

Ideal for: 

Companies seeking a more proactive, polished and strategic marketing presence while preparing for more comprehensive agency representation. 

Level 4 - Express Custom

Custom Pricing

Perfect for: 

Companies requiring tailored support, large one-off campaigns, tourism activations, government and stakeholder relations, major events or a customized combination of public relations and marketing services. 

Includes: 

  • Full public relations campaigns 
  • Media buying coordination 
  • Influencer activations 
  • Tourism and destination marketing 
  • Event production support 
  • Government and stakeholder relations 
  • Video production coordination 
  • Crisis communications 
  • Corporate and product launches 
  • National campaigns 
  • Community initiatives 
  • Public policy initiatives 
  • Daily media monitoring

 

 

Ideal for: 

Businesses and organizations that need a customized solution with scalable support built around a specific campaign, objective or period of activity.  

media monitoring

DPA Express media monitoring services provide daily tracking of relevant company, brand and industry coverage across traditional and digital media. 

Monitoring may be included within select packages or offered as a stand-alone service based on the required scope. 

event express services

DPA Express can also be engaged on a smaller-scale project or event basis, providing professional support without the need for an ongoing monthly contract. 

Perfect for: 

  • Restaurant launches 
  • Store openings 
  • Community events 
  • Charity fundraisers 
  • Pop-up experiences 
  • Tourism activations 
  • Networking mixers 
  • Corporate announcements 
  • Small festivals 
  • Product launches 

Event services may include: 

  • Event publicity 
  • Press release development and distribution 
  • Media invitations and outreach 
  • Photographer coordination 
  • Social media content support 
  • Influencer outreach 
  • On-site communications support 
  • Post-event recap content 
  • Sponsor visibility support 
Pricing is based on the scope, duration and specific requirements of each event. 

the dpa express difference

Unlike generic marketing services, DPA Express combines: 

  • Deep local Bahamian knowledge 
  • Established media relationships 
  • Strategic communications expertise 
  • Real-world event experience 
  • Community engagement insight 
  • Tourism and hospitality expertise 
  • Professional guidance at an approachable price point 


DPA Express is more than social media management. It is strategic visibility, professional guidance and practical communications support designed specifically for growing Bahamian businesses. 

optional add-on services

 

Additional services may be added to select DPA Express packages or contracted separately, including: 

  • Photography packages 
  • Reel and video content creation 
  • Professional headshots 
  • Website consultation 
  • Email marketing campaigns 
  • Media training 
  • AI marketing assistance 
  • Event hosting and MC coordination 
  • Branding kits 
  • Tourism partnership outreach 
  • Digital advertising management

 

DPA Express gives growing businesses access to the experience, relationships and strategic thinking of an established agency — at a level designed to meet them where they are and help take them where they want to go.